LETTER FROM THE PRESIDENT Giving with JOY

LETTER FROM THE PRESIDENT Giving with JOY

Did you know there is such a thing as joy marketing? It is a marketing strategy aimed at making an emotional connection and eliciting feelings of joy when a customer thinks about a particular product or brand. Coca-Cola has famously used this strategy in many of its...
YEAR-END GIVING TIPS

YEAR-END GIVING TIPS

We are quickly approaching the busiest giving time of the year. As you consider the gifts God is leading you to give, we invite you to consider the following year-end giving tips: Give an appreciated asset – while cash remains the most popular way to give, it may...
YEAR-END GIVING PODCAST

YEAR-END GIVING PODCAST

FM Financial’s Chris DeBacker recently sat down with FMCUSA Director of Communications, Brett Heintzman, for the Light + Life podcast to discuss year-end giving for individuals and churches. It is available wherever you listen to podcasts or by using the following...
CREATIVE GIFTING METHODS

CREATIVE GIFTING METHODS

When asked, many people express the desire to contribute more to the ministries that have touched their hearts and lives. But beyond giving cash, they just aren’t sure how! Below are several common, yet creative, gifting methods for you to consider, many of which...